who is boo?
Beth Ricciardi is Boo. I have been in awe with photography since I watched my first pin hole camera image develop in front of my eyes. Fascinated by how images came to life… chemistry of silver process and light—unveiling shapes, shadows, textures and form. Back in the days of film, and developer process…
The essence of photography is an exercise in abandonment, innocence, being present and open to the unknown… magic appears. Stories revealed.
“A photograph is a secret about a secret. The more it tells you the less you know.” –Diane Arbus
I love sharing points of view, illuminating moments in time, bringing concepts to life through photography and design. I have an open heart for the creative process—the evolving collaborative dance.
For decades my career pursuits were in advertising and magazine design. I had the pleasure of working with an array of inspiring and talented editors, photographers and noteworthy clients. Connecting imagery and words into visual stories, captivating viewers in page-turning layouts. Along this journey of many, a magazine deadline, my curiosity and passion for imagery grew, and I would delve into every photographic assignments I found…
Boo creative Photo + Design, was born for innovating elevated symbiotic creative by combining my photography and design solutions. I hope you will enjoy moments of affection and inspiration as you peruse my website.
Beth, Boo Creative